Monday, February 18, 2019 - 01:34 PM
IJM-Feb12-Article2-Marketing Strategies Of Car Makers In The Pre-Owned Car Market In India

IJM-Feb12-Article2-Marketing Strategies Of Car Makers In The Pre-Owned Car Market In India

IJM-Feb12-Article1-Are Modern Day Marketers Indulging in Cultural Genocide by Changing Consuming Pattern?

IJM-Feb12-Article1-Are Modern Day Marketers Indulging in Cultural Genocide by Changing Consuming Pattern?

IJM-Jan12-Article8-Book Review: Rural Marketing: Text and Cases

IJM-Jan12-Article8-Book Review: Rural Marketing: Text and Cases

IJM-Jan12-Article7-A Study Of Consumer Perception On The Use Of E-Technology In The Retail Banking Sector: A Comparative Study Of Public Sector And Private Sector Banks

IJM-Jan12-Article7-A Study Of Consumer Perception On The Use Of E-Technology In The Retail Banking Sector: A Comparative Study Of Public Sector And Private Sector Banks

IJM-Article6-Pester Power: The Strategic Use of Child Model In Advertising

IJM-Article6-Pester Power: The Strategic Use of Child Model In Advertising

IJM-Jan12-Article5-Mapping & Qualifying Consumption Changes In Product Categories During Recessionary Times

IJM-Jan12-Article5-Mapping & Qualifying Consumption Changes In Product Categories During Recessionary Times

IJM-Jan12-Article4-Amul: Evolution of An International Brand

IJM-Jan12-Article4-Amul: Evolution of An International Brand

IJM-Jan12-Article3-Effectiveness Of FMCG Distribution Channels With Respect To Satisfaction Of Consumers In Rural Markets

IJM-Jan12-Article3-Effectiveness Of FMCG Distribution Channels With Respect To Satisfaction Of Consumers In Rural Markets

IJM-Jan12-Article2-Leisure, Social Networking And Mass Media: The Evolving Confluence

IJM-Jan12-Article2-Leisure, Social Networking And Mass Media: The Evolving Confluence

IJM-Jan12-Article1-A Case on Kingfisher- Air Deccan Merger: The Marriage of Convenience

IJM-Jan12-Article1-A Case on Kingfisher- Air Deccan Merger: The Marriage of Convenience

IJM-Feb07-Article6-Marketing of Tourism Services - A Case Study on AP Tourism (APTDC Ltd) Visakhapatnam

IJM-Feb07-Article6-Marketing of Tourism Services - A Case Study on AP Tourism (APTDC Ltd) Visakhapatnam

IJM-Dec11-Article2-A Study On Consumer Perception About Organized Vs Unorganized Retailers At Kanchipuram, Tamil Nadu

IJM-Dec11-Article2-A Study On Consumer Perception About Organized Vs Unorganized Retailers At Kanchipuram, Tamil Nadu

IJM-Dec11-Article3-A Study Of The Marketing Problems Of Mango Growers (Using Factor Analysis) In Madurai District, Tamil Nadu

IJM-Dec11-Article3-A Study Of The Marketing Problems Of Mango Growers (Using Factor Analysis) In Madurai District, Tamil Nadu

IJM-Dec11-Article4-Information Sharing In Managing Collaborative Relationships: An Analytical And Empirical Investigation

IJM-Dec11-Article4-Information Sharing In Managing Collaborative Relationships: An Analytical And Empirical Investigation

IJM-Dec11-Article5-Moments of Truth: An Empirical Analysis of Indian Consumers

IJM-Dec11-Article5-Moments of Truth: An Empirical Analysis of Indian Consumers

IJM-Dec11-Article6-A Study On Consumer Buying Behaviour Of Home Appliances With Reference To LG Products

IJM-Dec11-Article6-A Study On Consumer Buying Behaviour Of Home Appliances With Reference To LG Products