Thursday, April 25, 2019 - 11:56 AM
IJM-Dec11-Article1-Effectiveness Of Media In Mobilizing People Towards Social Causes And Campaigns

IJM-Dec11-Article1-Effectiveness Of Media In Mobilizing People Towards Social Causes And Campaigns

IJM-Nov11-Article1-Apparel Retail Outlet Selection: Influence Of Service Levels In Goa

IJM-Nov11-Article1-Apparel Retail Outlet Selection: Influence Of Service Levels In Goa

IJM-Nov11-Article2-A Study On The Factors Influencing The Insurance Coverage Of The Girl Child In India: An Empirical Study

IJM-Nov11-Article2-A Study On The Factors Influencing The Insurance Coverage Of The Girl Child In India: An Empirical Study

IJM-Nov11-Article3-Fast Food Purchase Behaviour in Botswana: An Exploratory Study

IJM-Nov11-Article3-Fast Food Purchase Behaviour in Botswana: An Exploratory Study

IJM-Nov11-Article4-An Empirical Investigation in Delivering Quality Healthcare Services to Patients

IJM-Nov11-Article4-An Empirical Investigation in Delivering Quality Healthcare Services to Patients

IJM-Nov11-Article5-Marketing Of Tourism Products In Karnataka: Policy Implications

IJM-Nov11-Article5-Marketing Of Tourism Products In Karnataka: Policy Implications

IJM-Nov11-Article6-Building Customer Relations Through CRM – A Theoretical Framework of Software Services Firms in Bangalore Cluster

IJM-Nov11-Article6-Building Customer Relations Through CRM – A Theoretical Framework of Software Services Firms in Bangalore Cluster

IJM-Nov11-Article7-Standardization Vs Adaptation Of Marketing Strategy - A Qualitative Study

IJM-Nov11-Article7-Standardization Vs Adaptation Of Marketing Strategy - A Qualitative Study

IJM-Oct11-Article2-A Study On Customers' Brand Preference Of Selective Household Brands At Dindigul, Tamil Nadu

IJM-Oct11-Article2-A Study On Customers' Brand Preference Of Selective Household Brands At Dindigul, Tamil Nadu

IJM-Oct11-Article3-Housing Finance - An Analysis Of Post Purchase Behaviour Of Consumers

IJM-Oct11-Article3-Housing Finance - An Analysis Of Post Purchase Behaviour Of Consumers

IJM-Oct11-Article4-Supply Chain Management Of Perishable Food Products

IJM-Oct11-Article4-Supply Chain Management Of Perishable Food Products

IJM-Oct11-Article5-Building Successful Retail Strategies - A Case Study Of 'Coupon Stores'

IJM-Oct11-Article5-Building Successful Retail Strategies - A Case Study Of 'Coupon Stores'

IJM-Oct11-Article6-Consumer Buying Behaviour Model For Toothpastes

IJM-Oct11-Article6-Consumer Buying Behaviour Model For Toothpastes

IJM-Oct11-Article7-Use Of Online Social Networking Sites By College Students And Its Implications For Marketing

IJM-Oct11-Article7-Use Of Online Social Networking Sites By College Students And Its Implications For Marketing

IJM-Oct11-Article1-Consumerism: A Study On The Evolution Of The Consumer Movement

IJM-Oct11-Article1-Consumerism: A Study On The Evolution Of The Consumer Movement

IJM-Sep11-Article5-Effectiveness Of Humor Appeal In Advertisements Of Fast Moving Consumer Goods (FMCGs)

IJM-Sep11-Article5-Effectiveness Of Humor Appeal In Advertisements Of Fast Moving Consumer Goods (FMCGs)